by Rosemary Horner
Why should you bother with doing an audio interview on your blog? That's a
good question and I am glad you asked. I am currently doing audio interviews
on one of my blogs and I have a couple of reasons why I think every blogger
should consider doing it also.
1. Audio interviews on your blog provide an
exciting transition from the routine text postings.
Many blogs create a title and write a short or long article. That is the
traditional model. But occasionally conducting audio interviews provides
something fresh and new for your readers.
2. They are a win-win for the interviewer and the interviewee.
As the blogging interviewer you can post content that your interviewee may
send traffic to your site for others to hear. At the same time the interviewee
can get more publicity that will help them to promote their products and
services.
3. They encourage link exchanges.
If you interview someone who has a blog or static website they will often
link to your blog. You also will provide a link to their blog in your post or
blog roll.
4. Audio interviews on your blog can make you smarter.
Before you conduct your interview you will do some amount of research about
the person you are interviewing? This will mean a review of their website,
services and products. After the completion of your interview you must
honestly ask yourself how much did you know about their topic before your
interview? The answer will usually surprise you.
5. These can be done with anyone regardless of their time zone
It will take just a little planning to coordinate the time zone changes and
make it convenient for both you and your interviewee. But once the time issue
is done you can comfortably sit at your computer or desk and interview your
guests in your bedroom slippers or with a fresh cup of coffee or tea.
6. These interviews can be posted on audio podcast directories.
That's right if you convert your audio into a podcast url you can submit it
to many of the free podcast directories. I did it! You can do it too. If you
use the right audio publisher you can place the podcast button on your other
blogs.
7. They are also a lot of fun!
You get a chance to have fun while you learn more about your guest and the
things they do. You can have opportunities to laugh even if the topic is a
very serious one. Plus, you can relax and be yourself. I invite you to listen
to some of the audio interviews I have on my site.